Popups

First-purchase discounts, newsletter signups, campaign announcements — used well they grow your list, used badly they drive people away.

The popup editor — content, trigger and frequency settings shown side by side

Three things to set

Setting	Notes
Content	Heading, copy, image, button (can be wired to a form)
Trigger	After N seconds on site, after scrolling N percent, or on exit intent
Frequency	How often one person sees it, and how many days it stays hidden after being dismissed

Question: Does this hurt SEO?

A popup that covers the full screen the moment someone arrives is treated by Google as an intrusive interstitial and penalized — especially on mobile. Trigger it after "scrolled 50%" or "15 seconds on page" instead, and leave an obvious close button.